
Jenny Askins took a chance in the fall of 2022. She was one of 16 members of our first executive class in Huntsville. She shared that while it may not be visible in a picture, the way she felt by the end of her Momentum experience was a total shift from how she entered the program.
“It was what I needed at just the right time. At the time, I was feeling disconnected and guarded as a leader, but I began shedding that feeling each month at my Momentum classes.”
As Founder and CEO of her own destination management group, Touronimo, Jenny is used to managing the ins and outs of experiences and feelings of groups and individuals alike.
“I’m typically the helper, I’m the one that encourages and connects others. Momentum was a different and completely new experience. It was the first time I was able to be in a leadership group that was nurturing and encouraging me.”
Jenny was in good company. 80% of her classmates reported a distinctive experience compared to other leadership development programs. This was attributed to the all-female group dynamic with women from diverse industries and backgrounds, content that was new, and the expertise provided by facilitators.
“This was really about learning more about myself and my own leadership capabilities. My Momentum experience gave me a new confidence, allowing me to reframe my thinking from taking risks into taking chances,” she said.
Soon after graduating from the executive program, Jenny took a chance by expanding her business statewide. During this time, Momentum was able to support Jenny through mentorship and our vast alumnae network.
“Momentum continued to connect me to more community as I expanded my business. My mentorship was extremely helpful. The alumnae network has been invaluable on my journey,” Jenny added.
Learn more about Momentum:
Explore our Huntsville Executive Program by clicking here. You can also find other stories and impactful outcomes in our recently released economic impact report here.




