In the ever-evolving business world, it is important for women to ask themselves, “How can my skills today be leveraged in a completely different business vertical?”
Martha Underwood is no stranger to adapting to new verticals. She was recruited to work for IBM as an EDI Analyst out of college. There Underwood was able to explore different roles and learn about her strengths and interests. She learned first-hand the importance of learning how technology can be used in various industries and how to adapt to different business verticals successfully. In 2016, Underwood founded the organization ExecutivEstrogen, which coaches women on utilizing their unique perspectives into practical leadership tools.
These skills became beneficial when the world adapted to the Coronavirus-19 pandemic. Martha Underwood successfully transitioned her coaching services to online, but she did see a decline in bookings as women grew overwhelmed with work, children, and regular stress during the pandemic. Now that businesses are opening back up and individuals are returning to the office, more women see the need for coaching and are actively seeking help to gain clarity on how they fit and thrive in their careers.
That is why Martha Underwood is thrilled to be hosting the breakout session, “The Future of Work and Women,” at Momentum Leadership Conference this March. Women who attend will walk away with actionable insights on how to position themselves for the jobs of the future. Underwood will walk through examples of how they can leverage their existing talents and map them to the job market of tomorrow.
Register to attend Momentum Leadership Conference 2022 today: https://avolio.swapcard.com/momentumleaders/registrations/Start
